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302: Midlife, Marketing, and Making It Work: Why the Rules Have Changed

Still trying to build your business using strategies that don’t feel quite right anymore? You’re not alone – and you’re not doing it wrong. The rules have changed, especially if you’re building a business in midlife. In this episode of Midlife Business Academy, we’re throwing out the outdated playbook and exploring what really works when […]

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301: What I’ve Learned About Building a Business That Fits Your Life in Midlife

What do 300 podcast episodes teach you about business, strategy, mindset, and what really matters when you’re building something meaningful in midlife? In this kickoff to the next season of the Midlife Business Academy, I’m pulling back the curtain on the ten biggest lessons I’ve learned from three hundred episodes – lessons about clarity, energy,

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300: Welcome to the Midlife Business Academy

Midlife entrepreneurs aren’t playing by the old rules – and your business strategy shouldn’t either. In this milestone episode, The Encore Entrepreneur officially becomes The Midlife Business Academy – a podcast designed specifically for business owners in their 50s, 60s and beyond who are building smart, sustainable, purpose-driven businesses that fit their lives now. Why

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299: Is Your Business Evolving With You? (And What It Really Means to Build the Business of Your Dreams)

You built this business with passion, drive, and vision. But if that vision doesn’t quite fit anymore, you’re not alone – and you’re not failing. You’re evolving. In this powerful episode, Lori shares what it really means to build the business of your dreams – especially in midlife. She talks about how life changes like

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297: Integrity Isn’t Optional: The Golden Rule of Marketing in Midlife

In this fiery and deeply personal episode, Lori shares on what’s really going on behind the scenes in the world of online business – and she doesn’t hold back. From sneaky email signups and fake spam reports to the rise of “Visibility Vultures” who dazzle online but create chaos offline, Lori shares what it truly

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