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299: Is Your Business Evolving With You? (And What It Really Means to Build the Business of Your Dreams)

You built this business with passion, drive, and vision. But if that vision doesn’t quite fit anymore, you’re not alone – and you’re not failing. You’re evolving. In this powerful episode, Lori shares what it really means to build the business of your dreams – especially in midlife. She talks about how life changes like […]

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297: Integrity Isn’t Optional: The Golden Rule of Marketing in Midlife

In this fiery and deeply personal episode, Lori shares on what’s really going on behind the scenes in the world of online business – and she doesn’t hold back. From sneaky email signups and fake spam reports to the rise of “Visibility Vultures” who dazzle online but create chaos offline, Lori shares what it truly

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291: The Real Value of What You Do: Pricing for Transformation, Not Time

You didn’t start your business to undercharge and feel undervalued. But too many entrepreneurs price their services based on time, tasks, or what feels “reasonable,” especially when the work comes naturally. In this episode of The Encore Entrepreneur, we’re breaking down how that mindset limits your business growth and why it’s time to price based

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290: How to Choose the Right Guide for Your Next Business Stage

Ever feel like you’re spinning in circles trying to figure out what kind of support your business actually needs? You’re not alone – and no, more Googling isn’t the answer. In this episode, we break down the often – confused roles of coaches, consultants, service providers, and masterminds using a refreshingly simple fishing analogy that

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289: Why an Ideal Day Isn’t Enough – It’s Time to Design Your Ideal Week

Forget the perfect day – what if the secret to a lasting, joy-filled business is designing your ideal perfect week instead? In this episode of The Encore Entrepreneur, Lori challenges the classic “perfect day” exercise and introduces a more flexible, empowering approach: mapping out a week that truly works. Lori shares why planning around your

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