Podcast

216: Transform Your Financial DNA with Robbie Mathews

Business Building and Scaling, Podcast /

In this episode of the Encore Entrepreneur Podcast, Lori welcomes financial transformation strategist Robbie Mathews. Robbie discusses the critical need for Americans to improve their financial habits, noting that over 50% have less than $1000 saved. She emphasizes understanding spending habits, setting financial goals, and distinguishing between needs and wants. Robbie shares personal strategies for […]

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215: How Can Comedy and Improv Skills Enhance Your Business Branding? With Hersh Rephun

Branding, Marketing and Messaging, Podcast, Visibility /

In this episode of the Encore Entrepreneur Podcast, Lori interviews Hersh Rephun, founder of Yes Brand. They delve into Hersh’s diverse background in stand-up comedy, advertising, and filmmaking, and how these experiences have shaped his unique approach to branding and messaging. Hersh emphasizes the importance of humor and improv skills in business, explaining how they

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214: Creating Irresistible Lead Magnets: The Key to Client Engagement

Marketing and Messaging, Podcast, Sales /

In this episode, Lori talks about the crucial role of lead magnets in business growth. She offers practical advice on crafting lead magnets that effectively expand an email list and connect with prospective customers. Emphasizing the exchange of valuable content for contact information, Lori shares strategies for engaging clients via email. Various lead magnet types,

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213: Aligning Your Message to Attract Clients with Kimberly Weitkamp

Marketing and Messaging, Podcast, Sales /

In this episode of “The Encore Entrepreneur,” Lori welcomes guest Kimberly Weitkamp, a marketing expert who specializes in helping coaches develop their unique marketing ecosystems.  Kimberly emphasizes the importance of creating a lead magnet that serves as an inviting entry point into a business’s world, rather than just a freebie with little perceived value. She

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212: Show Me the Money: Tips for Making Your Business More Profitable

Business Building and Scaling, Mindset and Energy, Podcast /

In today’s episode, Lori, a seasoned business owner since 1994, shares strategies for intentional wealth creation in business. She emphasizes the importance of income diversification, offering multiple services to different client segments, and the synergy between these services. Lori provides practical advice on managing cash flow, reducing expenses, and making strategic investments in growth. She

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211: Creating Intentional Wealth with Debra Morrison

Business Foundations, Mindset and Energy, Podcast /

In this episode of the Encore Entrepreneur Podcast, Lori welcomes Debra Morrison, founder of Women Navigating Finances. Debra discusses her mission to empower mature women in managing their finances by providing unbiased guidance and addressing the emotional aspects of money management, including grief. She introduces the concept of intentional wealth, emphasizing the importance of conscious

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210: Business Building with Successful Retreats

Business Building and Scaling, Podcast /

Today’s episode is about retreats and business growth. Lori discusses the importance of retreats for business growth and client engagement, sharing personal insights and industry examples. Sarah, a business coach, is highlighted as someone who benefited from retreats to revitalize her client relationships and business strategies. The episode explores fulfillment and selling retreats, their structures,

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209: Building a Profitable Business Around Retreats with Linda Cain

Business Building and Scaling, Podcast /

In today’s episode, Lori and Linda Cain explore the world of retreats and events. Linda, from Blue Diamond Events, shares her expertise on planning and hosting various types of retreats. She emphasizes the importance of having a clear purpose, budget, and understanding of the contracts to avoid hidden costs. They discuss the benefits of retreats

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208: How ADHD Traits Benefit Entrepreneurs with Diann Wingert

Encore Stories, Podcast /

In this episode of the Encore Entrepreneur podcast, Lori speaks with Diann Wingert, a former psychotherapist turned coach for ADHD entrepreneurs. They delve into the unique challenges and strengths of entrepreneurs with ADHD, discussing how traits like impulsivity and a high tolerance for risk can be advantageous, while issues like time blindness and disorganization can

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207: Ready to Change Your Business Direction? Here’s How to Do It

Business Building and Scaling, Mindset and Energy, Podcast /

In this podcast episode, Lori shares her journey and insights on changing a business’s direction. Drawing inspiration from a previous guest, Michelle Abraham, the host recounts her shift from website design to business coaching and consulting. She stresses the importance of self-discovery, recognizing personal strengths, and thorough market research. Lori offers actionable advice, such as

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