Starting a small business can be both exciting and overwhelming. You have a great idea and the passion to make it a reality, but where do you start? In the latest episode of the Encore Entrepreneur Podcast, Lori Lyons and Melissa Sager discuss the importance of having a solid foundation and strategy for small businesses. Melissa, the owner of Sage Solution Consulting and Biz Brainery, shares her experience and knowledge as a small business consultant and coach.
Melissa stresses the importance of preparation and validation when starting a business. Skipping these steps can be detrimental to the success of the business. She also emphasizes the need for help and support in different areas of running a business, such as organization, marketing, and strategic planning. Melissa’s comprehensive course, the Bis Brainery, covers ten items that are crucial for small business startup and beyond. The course requires a lot of side work and research, but it is worth it for small business owners who want to establish a solid foundation.
Lori and Melissa also discuss the importance of having the right contracts, language, and insurance for small businesses. They both agree that seeking help from an attorney and constantly updating contracts is necessary to protect oneself and one’s business. Having a well-written contract is crucial, especially for coaches and consultants who have recurring billing.
Overall, the conversation highlights the importance of seeking help and support in running a business, and the need for a good foundation and strategy. Melissa’s experience and knowledge as a small business consultant and coach can provide small business owners with the necessary tools and guidance to succeed. Starting a business may be challenging, but with the right preparation, validation, and support, it can be a rewarding and fulfilling experience.