173: The Social Proof Effect: How It Shapes Your Prospect’s Choices

Today Lori explores the concept of social proof and its crucial role in business and online presence.

She explains how social proof influences consumer behavior, with examples like crowded restaurants or popular social media accounts. She covers various types of social proof, such as testimonials and endorsements, and advises you on how to use them to boost credibility and trust in your businesses.

Lori calls on entrepreneurs to actively seek and display social proof to strengthen their reputation and consumer relationships.

Check out this episode!
Resources:

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