280: From Barriers to Benefits: The Importance of an Accessible Website

Imagine making your website available to a wider audience, not just because it’s the right thing to do, but because it can transform your business. In this episode, Lori explores the often-overlooked world of ADA compliance for websites, a crucial topic for small business owners.  Lori explains the importance of making websites accessible to all individuals with disabilities. She highlights how ADA compliance is not just about avoiding legal issues but also about enhancing user experience, improving SEO, and boosting your brand’s reputation. It’s a win-win situation that many entrepreneurs might be missing out on.

Lori doesn’t just stop at explaining why ADA compliance is essential; she gets into the details and offers ten actionable steps to help you make your website more accessible. From using alt text for images to providing transcripts for audio and video content, ensuring keyboard navigation, and maintaining proper text contrast, Lori’s advice is both practical and easy to implement. This episode is full of insights aimed at educating business owners on the significance of inclusivity. By the end of the discussion, you’ll be equipped with the knowledge and tools to open your digital doors to everyone, ensuring that your website is welcoming and accessible to all.

Resources:

Are you frustrated that your business isn’t growing? “Messy to Magnetic: Unlocking the Secret to Effective Marketing” is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!

Join Lori’s private Facebook group – Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses.  Join now! 

Schedule a Website Biz Accelerator call. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients.  Schedule here! 

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