In this episode of “The Encore Entrepreneur,” Lori shares insights on growing a business through podcasting without relying on sponsorships. Drawing from over two and a half years of experience and 250 episodes, the host outlines ten strategies, including showcasing expertise, building personal connections, driving website traffic, promoting products naturally, collaborating with experts, repurposing content, generating leads, boosting SEO, building a community, and using the podcast as a sales funnel.
The episode also references a previous guest, Adam Schaeuble, who provided tips on enhancing podcast searchability and reach. Lori encourages listeners to implement these strategies for business growth.
Resources:
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