In today’s episode, Lori interviews Ruthie Gray, the owner of Authentic Online Marketing, about Instagram strategies for digital marketing. They discuss overcoming technical issues and dive into Ruthie’s background and her focus on coaching Christian creatives and entrepreneurs over 50.
The conversation covers Instagram basics, the importance of authenticity, and the use of tools like Canva. Ruthie advises on posting frequency, engagement practices, and the trend towards microblogging in captions. They also explore visual consistency, natural filters, and the strategic use of reels, posts, stories, and highlights.
Ruthie introduces her book “Empty Nest Awakening” and offers a brand voice workshop to listeners.
Ruthie’s gift – Click HERE for your Groovy Brand Voice gift!
Connect with Ruthie:
Ruthie’s Website – https://authenticonlinemarketing.com/
Check out this episode!
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