197: Memoirs and More: Building Your Business with a Book with Anita Henderson

In this episode of The Encore Entrepreneur Podcast, Lori welcomes Anita Henderson, an author coach and book publishing strategist. Anita shares her wisdom on the impact of writing business books to bolster professional visibility. They explore various types of business books, including memoirs and instructional guides, and discuss Anita’s own journey as detailed in her memoir, “Becoming the Minimalist Entrepreneur.”

The discussion highlights the importance of identifying and valuing one’s unique story and the strategic use of storytelling in business. Anita explains the concept of minimalist entrepreneurship—making intentional choices that align with one’s personal and professional goals. For those inspired to begin their own writing journey, Anita provides resources through her “Three Tenets of the Minimalist Entrepreneur” available on her website.

This episode offers invaluable insights for entrepreneurs looking to enhance their professional narrative and impact through book writing.

Anita’s Free Gift: The Three Tenents of the Minimaliist Entrpreneur

Website: https://writeyourlife.net

Connect with Anita:
LinkedIn https://www.linkedin.com/in/anitarhenderson/
Instagram https://www.instagram.com/anitatheauthorsmidwife/
YouTube https://www.youtube.com/channel/UCzt7iZLzARDJtglPi_IUArg

Resources:

Are you frustrated that your business isn’t growing? “Messy to Magnetic: Unlocking the Secret to Effective Marketing” is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!

Join Lori’s private Facebook group – Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses.  Join now! 

Schedule a Website Biz Accelerator call. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients.  Schedule here! 

Connect with Lori

Check out this episode!