5 Marketing Tips for Encore Entrepreneurs

Are you an encore entrepreneur looking to grow your business? Lori Lyons, the host of the Encore Entrepreneur podcast, has got you covered! She shares her personal journey of starting her own business, closing it down, and then becoming a website builder and marketer. Here are 5 marketing tips she recommends for fellow entrepreneurs:

Focus on customer experience: Make sure your clients have a good experience with your business, from the first point of contact to the final product. This will lead to repeat business and positive word-of-mouth.

Learn the backend of your website: Take the time to learn how to manage the backend of your website. It will save you time and money, and you’ll have more control over your online presence.

Take advantage of marketing and podcasting: Boomers and early and late gen xers are the fastest growing segment of business owners, and they have a lot to offer. Use marketing and podcasting to share your knowledge and connect with others.

Keep learning: Don’t be afraid to learn new marketing strategies or to seek out expert advice. The more you know, the better equipped you’ll be to grow your business.

Connect with other like-minded entrepreneurs: Join a private Facebook group or attend networking events to connect with other business owners who are going through the same challenges as you.

Remember, it’s never too late to take another bow and grow your business. Follow Lori’s tips and watch your business thrive! And don’t forget to check out the Encore Entrepreneur podcast and join the Make Your Marketing Simple private Facebook group for even more tips and support.


Are you frustrated that your business isn’t growing? Messy to Magnetic: Unlocking the Secret to Effective Marketing is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!

Join Lori’s private Facebook group – Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses. Join now!

Schedule a Website Biz Accelerator. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients. Schedule here.

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