02: Using YouTube to Build Your Business with Sharon Smith

Are you struggling to build your business? Have you considered using YouTube as a tool to attract your ideal clients? In a recent episode of the Encore Entrepreneur Podcast, pain specialist Sharon Smith shared her journey of using YouTube to grow her business. With over 5,200 subscribers and a quarter of a million views, Sharon’s success is a testament to the power of providing value to your audience.

Sharon’s videos are interactive and offer solutions to physical and emotional pain using the Emotional Freedom Technique (EFT). By pairing physical and emotional pain, Sharon has created a warm audience that trusts her expertise and seeks private work with her. Her marketing funnel starts with YouTube, where 99% of her private clients come from. From there, viewers are invited to join her Facebook group and apply for private work.

If you’re considering using YouTube to build your business, Sharon recommends paying attention to analytics, creating weekly videos, and using tags to make videos specific and searchable. She also emphasizes the importance of using a call to action in videos to increase engagement, and reminds viewers to subscribe and hit the notification button.

While monetizing on YouTube is possible, Sharon advises not to rely on it as the primary source of income. Instead, focus on building a channel and providing value to your audience. So why not give it a try? Start creating consistent, value-driven videos and see how YouTube can help grow your business.

Website:
https://apainplan.com/

Connect With Sharon:
https://www.facebook.com/apainplan
https://www.youtube.com/channel/UCvCrJCleC6ZGvbajgwMx5Xw

Resources:

Are you frustrated that your business isn’t growing? Messy to Magnetic: Unlocking the Secret to Effective Marketing is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!

Join Lori’s private Facebook group – Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses. Join now!

Schedule a Website Biz Accelerator. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients. Schedule here.

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