The Art of Follow-Up: How to Make Meaningful Connections on Zoom
As a small business owner, networking and follow-up are essential to building and growing your business. But how do you approach follow-up in a way that is effective and not obnoxious? In this episode, the speaker shares practical tips and strategies for following up with prospects and connecting with people on Zoom.
One of the key takeaways from this episode is the importance of having the right mindset when it comes to follow-up. Instead of just focusing on sales, the speaker suggests approaching follow-up from a service standpoint. This means finding ways to provide value to the people you are connecting with, whether it’s through introductions to others in your network or offering virtual coffee chats.
The speaker also emphasizes the importance of scheduling time for follow-up and having a system in place to track it. This can include using a CRM system to keep notes on prospects and setting reminders for follow-up. Additionally, the speaker provides tips on networking on Zoom, such as showing up on camera, connecting with people on LinkedIn during the meeting, and saving the chat for later follow-up.
When it comes to following up with prospects, the speaker recommends finding a balance between being persistent and being obnoxious. This means keeping follow-up short and simple, and using various methods such as email, text, or social media to touch base with potential clients. The speaker also suggests asking prospects what else they are looking for and offering introductions to people in your network who can help them.
Overall, this episode provides practical and actionable advice for small business owners looking to improve their follow-up strategies and make meaningful connections on Zoom. Remember, follow-up is not just about making sales, but about building relationships and providing value to the people you are connecting with.