In this episode of The Encore Entrepreneur Podcast, Lori welcomes guest Krista Martin to discuss the strategic use of speaking to grow a business. Krista emphasizes the importance of leveraging speaking engagements to position oneself as an authority, create quick income leaps, and attract committed clients. They explore challenges women face in valuing their expertise […]
218: Speaking Your Value and Worth with Krista Martin Read More »
In this episode, Lori dives into the crucial topic of money management—vital for both new entrepreneurs and seasoned business owners. Managing your business finances goes beyond basic bookkeeping; it’s about making strategic decisions that foster long-term stability and growth. Lori talks about the top ten financial habits that successful entrepreneurs swear by. From crafting a
217: Smart Money Moves for Small Business Success Read More »
In this episode of the Encore Entrepreneur Podcast, Lori welcomes financial transformation strategist Robbie Mathews. Robbie discusses the critical need for Americans to improve their financial habits, noting that over 50% have less than $1000 saved. She emphasizes understanding spending habits, setting financial goals, and distinguishing between needs and wants. Robbie shares personal strategies for
216: Transform Your Financial DNA with Robbie Mathews Read More »
In this episode of the Encore Entrepreneur Podcast, Lori interviews Hersh Rephun, founder of Yes Brand. They delve into Hersh’s diverse background in stand-up comedy, advertising, and filmmaking, and how these experiences have shaped his unique approach to branding and messaging. Hersh emphasizes the importance of humor and improv skills in business, explaining how they
215: How Can Comedy and Improv Skills Enhance Your Business Branding? With Hersh Rephun Read More »
In this episode, Lori talks about the crucial role of lead magnets in business growth. She offers practical advice on crafting lead magnets that effectively expand an email list and connect with prospective customers. Emphasizing the exchange of valuable content for contact information, Lori shares strategies for engaging clients via email. Various lead magnet types,
214: Creating Irresistible Lead Magnets: The Key to Client Engagement Read More »
In this episode of “The Encore Entrepreneur,” Lori welcomes guest Kimberly Weitkamp, a marketing expert who specializes in helping coaches develop their unique marketing ecosystems. Kimberly emphasizes the importance of creating a lead magnet that serves as an inviting entry point into a business’s world, rather than just a freebie with little perceived value. She
213: Aligning Your Message to Attract Clients with Kimberly Weitkamp Read More »
In today’s episode, Lori, a seasoned business owner since 1994, shares strategies for intentional wealth creation in business. She emphasizes the importance of income diversification, offering multiple services to different client segments, and the synergy between these services. Lori provides practical advice on managing cash flow, reducing expenses, and making strategic investments in growth. She
212: Show Me the Money: Tips for Making Your Business More Profitable Read More »
In this episode of the Encore Entrepreneur Podcast, Lori welcomes Debra Morrison, founder of Women Navigating Finances. Debra discusses her mission to empower mature women in managing their finances by providing unbiased guidance and addressing the emotional aspects of money management, including grief. She introduces the concept of intentional wealth, emphasizing the importance of conscious
211: Creating Intentional Wealth with Debra Morrison Read More »
Today’s episode is about retreats and business growth. Lori discusses the importance of retreats for business growth and client engagement, sharing personal insights and industry examples. Sarah, a business coach, is highlighted as someone who benefited from retreats to revitalize her client relationships and business strategies. The episode explores fulfillment and selling retreats, their structures,
210: Business Building with Successful Retreats Read More »
In today’s episode, Lori and Linda Cain explore the world of retreats and events. Linda, from Blue Diamond Events, shares her expertise on planning and hosting various types of retreats. She emphasizes the importance of having a clear purpose, budget, and understanding of the contracts to avoid hidden costs. They discuss the benefits of retreats
209: Building a Profitable Business Around Retreats with Linda Cain Read More »
