Marketing and Messaging

**5 Tips for Successful Video Marketing for Your Business** Video marketing is an essential tool for any business looking to grow their personal brand and connect with their target audience. In this post, we’ll share five tips for successful video marketing based on the insights shared by Brad Powell, a video marketing strategist and digital […]

**The Power of Storytelling in Promoting Your Business** Are you struggling to connect with your audience and promote your business effectively? Look no further than the power of storytelling. In a recent episode of the Encore Entrepreneur Podcast, the host emphasized the importance of storytelling in promoting a business and connecting with an audience. But

**The Power of Storytelling in Business: Connect with Customers and Build Your Brand** As a business owner, you want to stand out from the competition and connect with your customers on a deeper level. But how do you achieve that? According to marketing strategist Lori Lyons and career writer Barbara Menino, the answer lies in

**Why video is the future of marketing for your business** Are you looking for ways to expand your brand and reach a broader audience? Have you considered using video as a marketing tool for your business? In this week’s podcast, Lori Lyons shares her insights on the importance of video casts and TV shows in

is valuable enough to attract the right people. The conversation concludes with the reminder that everyone has a unique voice and message to share with the world, and investing in experts and technology can help bring that message to a global audience. The key is to have confidence in oneself, consistency in showing up, and