The Encore Entrepreneur

28: Anita Green Shares How Old Fashioned Follow Up is Back in Style!

Podcast, Sales /

**5 Tips for Effective Communication in Personal and Professional Relationships** In a recent podcast episode, personal stylist Anita Green shared her expertise on effective communication, particularly between men and women. Here are 5 tips from the episode that you can apply to improve your communication skills: 1. Follow up with a personal touch: Anita emphasizes […]

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26: Do You Need a Podcast to Become Known?

Podcast, Social Media /

Are you considering starting a podcast for your business? In a recent episode of the Encore Entrepreneur Podcast, host Lori Lyons and guest Michelle Netkowicz discuss the benefits of podcasting for businesses. Michelle shares her experience with having multiple podcasts, including a revenue and profit-focused show called “The Little Blue Pill for Business.” She emphasizes

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20: Identifying Your Ideal Client – Quit Rolling Your Eyes!

Business Building and Scaling, Podcast /

How to Identify Your Ideal Client and Grow Your Business As a small business owner, it’s crucial to identify your ideal client and tailor your marketing efforts to their unique needs and characteristics. Lori Lyons, the owner of a web and digital marketing agency, emphasizes the importance of creating buyer personas and understanding the challenges

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