In this podcast episode, Lori discusses the importance of prospecting and building a client list. She emphasizes the need to always be prospecting, even when busy with existing clients. Lori shares techniques for prospecting, including attending live events and networking in person, as well as leveraging collaborations and partnerships. She also mentions the value of […]
150: Building Your Pipeline with Lori Read More »
In this episode, Lori introduces guest Wendy Weiss, founder of Salesology, who specializes in helping business owners improve their prospecting and appointment-setting skills. Wendy shares her three-step method for increasing qualified appointments and sales. She emphasizes the importance of warming up before reaching out to prospects, rehearsing to develop muscle memory, and performing with confidence.
149: Turning Prospecting into Gold with Wendy Weiss Read More »
Lori discusses the benefits and considerations of joint venture (JV) partnerships in small businesses. She emphasizes the importance of clear roles, defining how expenses and profits will be divided, and aligning goals and objectives. Lori advises regular communication, transparency, and having a dispute resolution plan in place. She highlights the advantages of sharing expertise and
148: The Nuts and Bolts of Effective JV Relationships Read More »
In this podcast episode, Lori and Marie Mack discuss the importance of strategic partnerships and joint ventures in business. They share their experiences at networking events and emphasize the value of building relationships and connections. Marie explains the concept of strategic partnerships and highlights the benefits of complementary services. They address the question of whether
147: Utilizing the Power of JV with Marie Mack Read More »
In this edition of Encore Stories, Lori’s guest is Adam Connors. Adam is the founder of NetworkWise, and they talk about the importance of building strong relationships and networking. Adam shares his entrepreneurial journey and emphasizes the value of genuine connections and his pay-it-forward mentality. They discuss the concept of a “karmic boomerang” and the
In this podcast episode, Lori shares valuable strategies for building a bigger audience for your podcast. She emphasizes the importance of collaborating with other podcasters, repurposing content, leveraging email marketing, attending conferences and networking events, seeking media coverage, and optimizing your podcast for SEO. Lori also suggests utilizing social media platforms, running contests or giveaways,
145: Growing Your Podcast Audience Read More »
Lori introduces Kay Suthar, a podcast producer from London. They discuss the value of podcasting for business owners and the benefits of being a guest on podcasts. Kay shares her personal experience as a guest and emphasizes the importance of authenticity. They also discuss tips for building an audience and promoting a podcast effectively. Kay
144: Podcast Secrets to Attract More Listeners with Kay Suthar Read More »
In this podcast episode, Lori discusses the importance of creating an effective lead magnet for your business. She emphasizes the need to understand your target audience and their pain points in order to create a relevant and valuable lead magnet. Lori provides tips on making the lead magnet visually appealing and high quality, as well
143: Best Practices With Your Lead Magnet Read More »
Today, Lori interviews Krista Inochovsky about the concept of list building and visibility messaging in the entrepreneurial and online expert industry. Krista explains that the Infinite List is the number one list building community on the planet, offering a unique combination of coaching, training, and a supportive community. They discuss the benefits of being a
142: Krista Inochovsky is List Building “By Design” Read More »
In this podcast episode, Lori discusses the difference between strategies and tactics and the importance of clear goals and communication in implementing strategies. She explores potential reasons why strategies may not work, such as a lack of clear vision or poor implementation. Lori emphasizes the need for clear expectations and key performance indicators to measure
141: Unraveling the Missteps in Your Business Strategy Read More »
