Have you ever wondered how to get the most out of your podcast content? In this episode, Lori discusses the benefits of repurposing podcast content and how to do it effectively. Lori shares her experience as a podcaster and how she has learned the importance of repurposing content. She explains how she uses an AI […]
138: Repurposing Your Podcast Content Read More »
In this episode, Lori introduces Kim Parkinson, owner of KP Creative Media. They discuss the use of YouTube for podcasting and how it can help elevate and grow a podcast channel. Kim explains that YouTube’s algorithms support podcast content and suggests posting the podcast on YouTube with a static image if the host doesn’t want
137: Kim Parkinson’s Podcast Secrets to Finding Your Ideal Client With Your Podcast Read More »
Have you ever considered using storytelling to enhance your business? In this podcast, the speakers discuss innovative ways to use storytelling in business, including augmented reality, micro-stories on social media, interactive storytelling, and chatbots. But the most valuable lesson is that storytelling can be used in emails to create a story arc that spans multiple
134: Story Innovations – Using the Latest and Greatest to Enhance Your Storytelling Read More »
In this podcast episode, Lori interviews guest Francesca Peppiatt about the power of storytelling in business. They discuss techniques for uncovering and sharing personal stories, such as journaling prompts and focusing on specific details. Francesca emphasizes the importance of humor and relatability in storytelling, as well as the need to make stories relevant and engaging
133: Re-Writing Your Life (and Business) With Stories with Francesca Peppiatt Read More »
Are you a business owner struggling to attract and convert potential clients? Have you heard of sales funnels but are turned off by the negative connotations associated with them? In this podcast episode, Carolyn Choate, the Funnel Queen, shares her insights on how to build a sales funnel that aligns with your passion and values.
103: Email Marketing Strategies for Building a Loyal Fan Base with Carolyn Choate Read More »
Why Good Customer Experience Matters More Than Ever for Businesses In today’s competitive business world, providing exceptional customer experience is no longer an option but a necessity. As Lori Lyons emphasizes in her recent podcast episode, investing in customer experience can lead to client retention, a competitive advantage, increased customer satisfaction, brand loyalty, referrals, and
99: Creating Great Customer Experiences Read More »
5 Strategies for Creating a Positive Customer Experience in the Mortgage Industry As a business owner in the mortgage industry, it can be challenging to stand out in a crowded market. However, Holly Walter, The Holly Walther Lending Team mortgage company, has found success by focusing on providing a personalized and educational experience for her
98: Experiencing a Great Customer Experience with Holly Walther Read More »
Are you struggling to incorporate video into your business strategy? Look no further than these tips from marketing strategist Lori Lyons on the latest episode of the Encore Entrepreneur Podcast. From optimizing video content for search engine optimization to analyzing video analytics, Lori provides valuable insights on how to make the most of video for
85: Overcoming VideoPhobia Read More »
**5 Tips for Successful Video Marketing for Your Business** Video marketing is an essential tool for any business looking to grow their personal brand and connect with their target audience. In this post, we’ll share five tips for successful video marketing based on the insights shared by Brad Powell, a video marketing strategist and digital
84: Super Video Secrets to Grow Your Audience with Brad Powell of Awesome Videomakers Read More »
Are you looking to become an expert in your field? Look no further than the advice of Lori Lyons, host of the Encore Entrepreneur Podcast. According to Lori, becoming an expert requires hard work, dedication, and a commitment to continuous learning. This may mean reading books, surrounding yourself with other experts, and challenging the status
81: Becoming an Expert in Your Field to Have Impact Read More »
