THE MIDLIFE BUSINESS ACADEMY PODCAST
Business Strategies for Purposeful Growth for the Typewriter Generation!

THE MIDLIFE BUSINESS ACADEMY
Business Strategies for Purposeful Growth for the Typewriter Generation
Welcome to the Podcast!
You’re not starting from scratch — you’re starting from experience. And now it’s time to build a business that actually fits your life.
If you're in your 50s, 60s, or beyond and ready to grow a coaching practice, rebrand your service business, or reinvent your next chapter — the Midlife Business Academy is your go-to space for clarity, clients, and practical strategy.
You’re in the right place if you’ve ever asked:
- How do I grow a business that fits my life in midlife?
- What stage of the client journey am I missing in my marketing?
- How do I get more aligned, long-term clients without hustling harder?
- How can I simplify and streamline instead of constantly starting over?
- What should my website or lead magnet actually be doing for me?
- Am I charging for tasks or for transformation?
- How do I use my energy, not just effort, to attract the right clients?
- What does it mean to run a business that supports your SOUL?
Whether you're shifting out of corporate, scaling an encore business, or turning decades of experience into a new source of income, you’ll get smart coaching, marketing strategies, and a fresh lens on what it really takes to succeed in midlife.
You're in the Right Place! Enjoy the Show!

156: The Power of Building Relationships with Jen Starks
Are you a networking powerhouse? Join Lori as she interviews

155: Style and Life at a Certain Age with Beth Djalali
In this episode, Lori welcomes Beth Djalali, the owner of

154: Creative Productivity – Thinking Outside the Productivity Box
In this episode, Lori discusses the importance of changing up

153: Productivity and Profits – How They Go Hand in Hand with Christine Rothdeutsch
Lori interviews guest Christine Rothdeutsch about the challenges business owners

152: A FRESH Approach to Business Clutter
In this episode, Lori discusses the importance of decluttering in

151: Uncluttering Your Business with Linda Diamond
In this episode, Lori interviews Linda Diamond, a professional organizer

150: Building Your Pipeline with Lori
In this podcast episode, Lori discusses the importance of prospecting

149: Turning Prospecting into Gold with Wendy Weiss
In this episode, Lori introduces guest Wendy Weiss, founder of

148: The Nuts and Bolts of Effective JV Relationships
Lori discusses the benefits and considerations of joint venture (JV)

147: Utilizing the Power of JV with Marie Mack
In this podcast episode, Lori and Marie Mack discuss the

146: Networking with Purpose – Adam Connors Journey and Strategies for Nurturing Your Network
In this edition of Encore Stories, Lori’s guest is Adam

145: Growing Your Podcast Audience
In this podcast episode, Lori shares valuable strategies for building

144: Podcast Secrets to Attract More Listeners with Kay Suthar
Lori introduces Kay Suthar, a podcast producer from London. They

143: Best Practices With Your Lead Magnet
In this podcast episode, Lori discusses the importance of creating

142: Krista Inochovsky is List Building “By Design”
Today, Lori interviews Krista Inochovsky about the concept of list

141: Unraveling the Missteps in Your Business Strategy
In this podcast episode, Lori discusses the difference between strategies

140: Using Your CAR to Drive Your Business Success with Juliette Bastian
In this episode, the Lori welcomes Juliet Bastian, founder of

139: Tapping Your Way to Success with Gene Monterastelli
In this episode, Lori interviews Gene Monterastelli, a business coach


137: Kim Parkinson's Podcast Secrets to Finding Your Ideal Client With Your Podcast
In this episode, Lori introduces Kim Parkinson, owner of KP

136: Pivoting and Swiveling – the New Way to Look at Your Business
Have you ever heard of pivoting and swiveling in business

135: The Beauty of the Midlife Swivel with Pat Fenner
In this podcast episode, host Lori interviews Pat Fenner, a

134: Story Innovations – Using the Latest and Greatest to Enhance Your Storytelling
Have you ever considered using storytelling to enhance your business?

133: Re-Writing Your Life (and Business) With Stories with Francesca Peppiatt
In this podcast episode, Lori interviews guest Francesca Peppiatt about